business writing tips
Here’s a business marketing tip to gain maximum profit from any
product or service in your business marketing lineup, and how
you will gain extreme profits when you follow these 5 simple,
LAZY steps;
1. Look not at what you are offering through your business
marketing efforts – look at WHO WILL BUY your product/service.
Make a picture of your ‘typical buyer’ – who they are, their
age, what they like to do, etc.
This is often known as the ‘target market prospect’, yet, the
more detailed you define this ‘target’ in your business
marketing, the better.
I’ve even gone to the point of giving this ‘target market’
person a name and put a picture up on my computer monitor (find
a ‘friendly face’ on the Internet somewhere and ‘tag’ it as your
target market prospect) – get your business marketing centered
around every aspect of your target – the more you know them, the
easier it is to chat about what they need.
2. Develop a list of your target market prospect’s likes and
dislikes as it would relate to a product/service similar to
yours. (You’ll get a ‘third party’ look at your competition, as
well as some inside looks at their business marketing efforts.)
Consider some questions they would have, or some typical
objections to buying this similar product/service (this may come
from your previous research, or you may have to simply do some).
One way to personalize the business marketing research of your
‘target market prospect’ is to ‘role play’ – think about your
prospect as a good friend that you are having a picnic with (or
even a co-worker at the water cooler, etc.) and in passing, your
friend brings up that ‘similar’ product/service.
What do they say about it?
What are their questions/concerns?
Is there a ‘running joke’ about the competition’s
product/service that defines a hole in their business marketing?
(i.e., “Did you hear about the lady that used X?”)
All these things need to be addressed, and documented.
Let your mind be creative and wander, but keep it to a time
limit – about 15-20 minutes per business marketing ‘play’
session. Think of nothing but this ‘conversation’ during this
creative (often fun) time.
It might even be helpful for you to say everything that comes to
mind out loud during these business marketing planning
sessions(as silly as that sounds, it works…) and record it, as
some of the best business marketing ideas get overlooked when
you are trying to write them down quickly.
Listening back for those ‘nuggets’ might even trigger other
‘bits of business marketing gold’ for you to work with.
3. Figure out how your product/service and business marketing
plan is similar, yet different than the competition. Just how
does your solution overcome all the questions, concerns and yes,
even ‘jokes’ from your target?
If you can’t answer these questions for yourself, how would you
expect to answer them from your prospect?
The beautiful part about this business marketing exercise is
that, if you go through it with commitment, you will already
know the answers to the prospect’s questions BEFORE they ask
them – which quickly eliminates any fears you might have about
talking with them.
4. Continue this simple exercise – every couple days for a week
or so. Giving 15-20 minutes of serious thought to your business
marketing plan and role playing every couple days will stimulate
your conscious mind, as well as keep your unconscious mind
actively thinking about it.
You’ll be surprised at the outcome of taking these steps
seriously.
But be forewarned – you will very likely have a very different
outlook about your prospect after one week of this simple, yet
extremely effective business marketing, ‘target market’ finding
tool!
You will know them as well as you know yourself, so you will be
able to talk with them about things quickly, simply and with the
best, consistent results of your business marketing efforts.
5. Now, take a look at your product/service and business
marketing plan – through the prospect’s eyes (now that you can
clearly see through them…)
Does it fit your prospect’s needs?
Does it answer their questions and eliminate their fears?
Is it priced right for your target prospect?
Is there a market for your product/service other than your
personalized target market prospect? (This step is vital as a
‘reality check” – and one that many business marketing planners
miss)
When you follow these five steps faithfully, you will have
credibility, knowledge and successful long-term relationships
with your customers (who used to be simply ‘target market
prospects’ before you understood the power of this business
marketing tip!).
Steve Majors – To-the-point training and coaching for business
and wealth creation through creative Real Estate investing.
Known as “The Lazy Investor”, with courses and training sessions
to slingshot your success. http://SteveMajors.co
About the Author:
Steve Majors has owned several successful businesses – even
before his wild success in Real Estate investing. He teaches
others his secrets of Real Estate investing through his very own
LAZY methods (minimum effort/maximum results). Profit from
Articles, News and Information from one of the most creative
investors on the planet! Complete bio and more -
Article Source: ArticlesBase.com – 5 Steps to Massive Profits – A Business Marketing Tip
Business Writing Tips : How to Write a Formal Business Memo
|
|
Tips and Traps for Writing an Effective Business Plan £11.92 |
|
|
Quick Tips for Better Business Writing – Gary Blake £0.99 |
|
|
Tips and Traps for Writing an Effective Business Plan Balanko-Dickson £11.93 |
|
|
Tips and Traps For Writing an Effective Business P – Ba £8.89 |
|
|
Quick Tips for Better Business Writing Gary Blake Very £0.99 |
|
|
Gary Blake,Quick Tips for Better Business Writing Book £2.89 |
|
|
Gary Blake,Quick Tips for Better Business Writing £2.59 |
|
|
Quick Tips for Better Business Writing £2.99 |
|
|
Tips Traps For Writing an Effective Business Plan Book £8.23 |
|
|
Tips and Traps For Writing an Effective Business Plan (Tips & Traps) Greg Balank £15.98 |
|
|
Knock em Dead Resumes Standout Advice fr (Paperback) $10.26 The latest edition of a vital job-hunting resource provides a number of high-quality sample resumes to use as templates and show what to do–and what not to do–in a book that also includes plenty of resume-writing tips. Original. |
|
|
Parker ‘Jotter’ Ballpoint Pen and Mechanical Pencil Set $11.76 Surprise a friend or colleague with an elegant ballpoint pen and mechanical pencil setBallpoint pen is available in a black ink color optionSet includes a medium point pen and refillable 0.5 mm lead pencil |
|
|
Becoming a Master Student Planner 2011-2012 (Mixed media product) $24.75 The Master Student Planner, specifically designed for college students, not only provides a place for students to write down appointments and assignments but also gives them advice and tips on how to accomplish their tasks. |
|
|
The Quick 30/30 Job Solution (Paperback) $11.1 Filled with step-by-step advice on everything from identifying employers, writing resumes, and composing emails to leaving voice-mail messages, interviewing, and follow-up over a thirty day period, an introduction to the concept of the 30/30 job search… |
|
|
Expert Resumes for Military-to-Civilian Transitions (Paperback) $10.63 Shows military veterans how to market their skills and experience and translate them into language that resume-reading prospective employers will understand, in a book that offers job strategies, tips on electronic resumes, resume-writing advice and 18… |
|
|
Write to the Top $10.74 Description not available. |
|
|
Resume Magic (Paperback) $11.79 Resume Magic combines great tips with before-and-after resumi transformations to explain the nuts and bolts of resume creation. Author, Susan Britton Whitcomb connects professional techniques with actual examples to demonstrate why the technique… |
|
|
Sensa Cloud 9 Black Thunder Ballpoint Pen $6.04 Make your mark with a Black Thunder ball-point penThis pen offers the Sensa world-patented plasmium filled gripThe Grip of your pen actually responds to your personal touch and handwriting style every time you write |
|
|
Sensa Woodwind Seagrass Black Ballpoint Pen $19.49 Ballpoint writing utensil features Sensa world-patented fluid plasmium-filled gripMedium-point pen contains black inkPen grip actually responds to your personal writing style |
|
|
Power Sales Writing (Paperback) $10.87 High-impact language for today’s lightning-fast world of salesFilled with practical writing tips, shortcuts, and examples, Power Sales Writing brings you up to date in a world where e-mail, social media, and smart phones d… |
|
|
Fiskars Gel Pens (Set of 48) $14.62 Fiskars gel pens will add glitter, sparkle and metallic flair to your craft or scrapbook projectsGel pen set is also perfect for journalingAcid-free pens have a 1mm tip for a bold line |
|
|
Tombow Gray Scale Dual Brush Pen Set (Pack of 6) $12.79 These dual brush pens have a versatile and flexible nylon fiber brush tip on one end that creates medium or bold strokes by simply changing brush pressure. The fine tip on the other end is for smooth straight lines or writing. |
|
|
Amerileather Leather Zip Writing Portfolio Cover $32.99 Portfolio lets you write in styleBusiness case is made of heavy-weight leatherPortfolio has a practical design including three full-panel pockets to organize file folders and correspondence |
|
|
Make a Real Living As a Freelance Writer (Paperback) $13.3 Step-by-step instructions on how writers can earn top dollar writing for magazines are provided in this book. Secrets are revealed about what the high-paying magazines really want, how to build relationships with editors, how to ascertain which se… |
|
|
Making Ads Pay (Paperback) $9.65 A veteran copywriter offers advice on how to spark ideas and then capture them in copy, how to write headlines that attract attention, how to make ads believable and motivate readers to act, and how to learn from failure as well as succe… |
|
|
Deluxe Glass Top Rolling Hanging File Cabinet $103.99 Update your office with this extremely functional and versatile rolling file cabinet. This filing cabinet has an extra business essential drawer with plenty of space for pens, calculators or writing pads. |
|
|
Sharpie Twin Tip Fine Point and Ultra Fine Point Black Permanent Markers (Pack of 5) $7.49 These twin point Sharpies feature a fine point tip for thin, detailed lines on one end and an ultra-fine point tip for even more precise writing on the other end. Both points write on most hard-to-mark surfaces and the ink dries quickly. |
|
|
Eberhard Faber Pinpoint Black Ultra Fine Point Pens (Pack of 12) $7.93 The quick-drying ink of this ultra fine point pen from Eberhard Faber makes this a great tool for left-handers. These pinpoint pens also have a metal guard on the tip for fine line writing. |
|
|
Jeffrey Gitomer`s Little Green Book of Getting Your Way (Hardcover) $11.67 Following in the bestselling footsteps of Little Red Book of Selling and The Little Gold Book of YES! Attitude, Jeffrey Gitomer’s The Little Green Book of Getting Your Way digs deep into the 9.5 elements that make persuasion, and getting your way, happen |
|
|
Parker Vector Stainless Steel Medium Point Fountain Pen $15.04 Write with style and ease with the Vector fountain pen from Parker. This writing tool feels more like a work of art with its smooth stainless steel cap and barrel with matching stainless steel trim. |
